IJIiM - V13N2
International Journal of Innovation in Management (IJIiM)
Published by Society for Innovation in Management (SIiM)
ISSN 2663-449X (Online)
E-mail：IJIiM@siim.org.tw https://siim.org.tw/IJIiM/
Volume 13, Number 2 December 2025
Chih Ming Tsai, Tzu Ching Chao, and Trinity Madison Chen
Tsai, C. M., Chao, T. C. & Chen, T. M. (2025). Expert vs. celebrity endorsement: Analyzing the impact of influencer marketing on brand image, consumer loyalty, and repurchase behavior. International Journal of Innovation in Management, 13(2), 49-58.
I-Cheng Chang
Chang, I. C. (2025). An empirical study of sustainable information security disclosure. International Journal of Innovation in Management, 13(2), 59-66.
Sin-Jin Lin, Te-Min Chang, Ming-Fu Hsu, and Guan-Ci Lin
Lin, S. J., Chang, T. M., Hsu, M. F., & Lin, G. C. (2025). ESG-driven financial constraint forecasting: An AI-based integrated framework adoption. International Journal of Innovation in Management, 13(2), 67-74.
Tzu-Lan Tseng, Yi-Ying Tsai, Yuan Ju, and Li-Na Li
Tseng, T. L., Tsai Y. Y., Ju, Y., & Li, L. N. (2025). VR event marketing and technology readiness in Asia: Bridging virtual and real experiences in event tourism. International Journal of Innovation in Management, 13(2), 75-86.
Jyh-Jiuan Lin, Li-Hui Peng, Hsiao-Chi Leo, and Ching-Hui Chang
Lin, J. J., Peng, L. H., Leo, H. C., & Chang, C. H. (2025). Enhancing sustainable finance literacy through team-based experiential learning: Bridging theory and practice. International Journal of Innovation in Management, 13(2), 87-96.